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What is customer feedback and why should your business care?

You may not know it, or see it, but the world’s largest brands put forth a substantial amount of resources to ensure they know what their customers are thinking or saying, at any given time – otherwise...

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Amplify marketing messages by harnessing the voice of the customer

Most people who attended business school probably learned the four Ps of marketing – product, price, promotion, and place – otherwise known as the marketing mix. If you look closely at those elements,...

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Improve Customer Service for Your Medical Office in 4 Steps

Why do you think patients leave one medical center to find care elsewhere? Customer service plays a big role in whether or not they are satisfied with their treatment. If patients aren’t treated with...

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Customer Feedback Helps Drive New Business at DeVons Jewelers

Purchasing jewelry is a very personal process for consumers. They are often buying a gift to commemorate significant events in their lives like engagements, weddings, and anniversaries. Because of...

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Measuring Customer Satisfaction | How to Measure Customer Satisfaction

Measuring customer satisfaction is a key barometer of the health of your business. Measuring customer satisfaction is a key piece to your continued business success. If your customers aren’t happy, it...

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Voice of the Customer: Three VoC Practices You Need to Know

No matter what kind of solution your business offers customers, one obstacle all businesses face is competition. It can be difficult to keep a customer’s loyalty when they have multiple options to...

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7 Useful Tips for Dealing with Customer Complaints

Customer complaints are inevitable no matter how much focus you place on customer service. While you may be tempted to turn a blind eye, each complaint must be dealt with completely. If you ignore a...

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7 Examples of How to Improve Your Customer Feedback and Reviews

Customer feedback examples from real customers is a big reason online reviews are such an essential part of the buying process for most people. Nearly 60 percent of consumers look at online reviews at...

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The Evolution of NPS

You don’t need to go to business school to appreciate the value of a loyal customer. Not only are they less likely to visit a competitor, but they’re also easier to satisfy, more likely to refer...

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Beyond Reviews: Using Podium to Provide the Perfect Customer Experience...

Reviews are one of the most powerful tools you can find for building your online reputation—but what about your offline reputation? How are you making sure your customers want to recommend you, whether...

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